The sixth annual Elite 1% ORA Power Ranking of Properties is here. In 2019, 1,290 properties earned the Elite 1% distinction with a minimum ORA (Online Reputation Assessment) score of 90. This ranking is based on monthly online reputation research of over 116,000 properties across 21-plus review sites and ILSs.

The property with the most outstanding reputation for 2019 is The Wire (Omaha, Neb.), managed by NuStyle Development, with an ORA of 99. To view the complete Elite 1% list of properties, please visit https://www.jturnerresearch.com/ora-elite-2019.

The Top 100 of the Elite 1% 2019 group listed below are a healthy mix of incumbents and newcomers—38 properties were in the Top 100 last year, 28 were in the Elite 1% group last year and have worked their way up to the Top 100 in 2019, and 34 properties are new entrants. Cobalt Apartments in Santa Clara, Calif., managed by Prometheus, rose highest in the rankings this year from 1,173 in 2018 to 96 in 2019.

The Courts of Devon (Gaithersburg, Md.), managed by The Bozzuto Group, took the second spot in this year’s ranking. At the third position is The Retreat at Trinity Apartments (Trinity, Fla.), managed by Greystar. Both properties scored a 98 ORA. A property had to register a minimum ORA score of 90 and have at least 20 online reviews to be eligible for this ranking. For properties with the same ORA score, the property with the higher number of reviews ranked higher.

The national average ORA is 63.05. The ORA score is the multifamily industry’s standard to measure and benchmark a property’s online reputation.

The influence of online reputation on prospects’ decision-making continues to be on the upswing. According to a study involving more than 22,000 residents, although multiple factors affect prospects’ decisions to rent at a property, online reviews account for a significant 58% of the total influence. This influence was 52% in 2018.

As properties strategize to outdo each other with regards to their digital curb appeal, the competition to enter the Elite 1% group is heating up by the year. Out of the 1,234 properties last year, 718 made a return appearance this year, while 573 are first-timers in the Elite 1% group.

Below is a comparison between the Elite 1% 2019 with last year:

In the 2019 Elite ranking, 41 properties are privately managed. The top five management companies to manage the most elite properties are Greystar (106), Bozzuto (51), Five Star Senior Living (40), and RAM Partners and Lincoln Property Co. (38 each).

The top five states with the highest share of Elite 1% properties are Texas (151), California (108), Florida (104), North Carolina (84), and Maryland (57).

Rank PropertyLocationManagement CompanyORA™ Score
1The WireOmaha, NENu Style Development99
2The Courts Of DevonGaithersburg, MDBozzuto98
3The Retreat At Trinity ApartmentsTrinity, FLGreystar98
4Pohlig Box FactoryRichmond, VAPrivately Managed98
5Hanover Dr. PhillipsOrlando, FLThe Hanover Company98
6Alta Warp + WeftCharlotte, NCWood Partners98
7Park Place One ApartmentsPhiladelphia, PAFidelity Management97
8Greystone Summit KnoxvilleKnoxville, TNRAM Partners97
9Morningside Of GallatinGallatin, TNFive Star Senior Living97
10Odin ApartmentsSeattle, WAEquity Residential97
11The SlateOmaha, NENu Style Development97
12Blu On FarringtonChapel Hill, NCZaremba Management Company97
131515 FlatsDenver, COCardinal Group97
14Stewart Village Apartment Homes Sunnyvale, CAIrvine97
15Elevate At Pena StationDenver, COCardinal Group97
16Woodfall GreensBaltimore, MDBozzuto97
17The KensingtonBoston, MABozzuto96
18TiptopOmaha, NENu Style Development96
19465 North ParkChicago, ILBozzuto96
207Seventy7Milwaukee, WIBozzuto96
21The Hamilton Luxury Apartment HomesFishers, INJC Hart96
22500 Crawford Downtown Houston ApartmentsHouston, TXFinger Companies96
23Elevate At Brighton ParkSummerville, SCAmerican Landmark96
24The Enclave Dayton, OHTowne Properties96
25Myrtle Landing TownhomesWilmington, NCHawthorne Residential Partners96
26Rincon GreenSan Francisco, CAEmerald Fund96
27Stafford HouseColumbus, OHThe Champion Companies96
28Paxton Point HopeCharleston, SCVTT Properties96
29Millennium Music RowNashville, TNDinerstein96
30Riverside VillasEuless, TXMagnolia Property Company96
31Rivulet ApartmentsAmerican Fork, UTWasatch Property Management96
32Peyton RidgeJacksonville, FLWRH Realty Services Inc96
33Bethesda PlaceBethesda, MDPolinger Company96
34Novel Research ParkCharlotte, NCCrescent Communities96
35Mt. Vernon ApartmentsBaltimore, MDThornhill Properties96
36Legacy ApartmentsVerona, WIMckenzie Apartment Company96
37Mesa PinesCosta Mesa, CAPan American Properties96
38Eskaton Village Grass ValleyGrass Valley, CAEskaton Properties96
39Eskaton Lincoln ManorPlacerville, CAEskaton Properties96
40The AquaticBerkeley, CAPrivately Managed96
41The Bowery At SouthsideFort Worth, TXGreystar96
422800 OntarioWashington, DCWC Smith96
43Cameron Hall Of EllijayEllijay, GAFive Star Senior Living96
44Greystone CreekwoodLeesburg, GAGreystone96
45The GrandKansas City, MOBlock Multifamily Group96
46Park 20San Mateo, CAEssex Property Trust96
47The Eddy ApartmentsEast Boston, MAGreystar96
48Coventry VillageMadison, WIFive Star Senior Living96
49The Links Rea FarmsCharlotte, NCSimpson Property Group96
50The BankOmaha, NENu Style Development96
51The Equitable BuildingDes Moines, IABlock Multifamily Group96
52Somerford Place Of NorthridgeNorthridge, CAFive Star Senior Living96
53301 Riverwalk PlaceBuffalo Grove, ILLudwig & Company96
54St Paul CollectionDenver, COBLDG Management96
55The PerrySeattle, WADaydream Apartments96
56Elan InwoodDallas, TXGreystar96
57One41 WellingtonCincinnati, OHUptown Rental Properties, LLC96
58Ava Hollywood At La Pietra PlaceLos Angeles, CAAvalonBay Communities96
59Lake HouseHialeah, FLPMI Professional Management96
60Cortland Preston NorthFrisco, TXCortland95
61Park At DeerbrookHumble, TXRockstar Capital95
62Hawthorne RiversideNew Braunfels, TXHawthorne Residential Partners95
63DenizenDenver, COCardinal Group95
64Hawthorne At The Peak Asheville, NCHawthorne Residential Partners95
65Alexan SummitFort Worth, TXTrammell Crow Residential95
66Eskaton Village PlacervillePlacerville, CAEskaton Properties95
67The SinclairChicago, ILBozzuto95
68Kingsley ApartmentsFort Mill, SCCharter Properties, Inc.95
69Bay VistaCorpus Christi, TXMosaic Residential Inc95
70Solis Suwanee Town CenterSuwanee, GARAM Partners95
71Rock Island Ridges At RiverchasePhenix City, ALFlournoy95
72Abigail CourtPort Richey, FLWRH Realty Services Inc95
73222 Hennepin Apartment HomesMinneapolis, MNWeidner Apartment Homes95
74Novel Bishop ArtsDallas, TXGreystar95
75Willis ApartmentsDecatur, GALincoln Property Company95
76Rafael Town Center San Rafael, CABell Apartment Living95
77Alexan Ctr CityAnaheim, CATrammell Crow Residential95
78Third North ApartmentsMinneapolis, MNStevenScott Management95
79Essex On The ParkChicago, ILBozzuto95
80Avalon At Assembly RowSomerville, MAAvalonBay Communities95
81Katie ManorCrestview, FLWRH Realty Services Inc95
82Treviso Grand North Venice, FLLincoln Property Company95
83Icon At HewittHewitt, TXCase and Associates95
84Radiant ApartmentsDenver, COLMC (Lennar)95
85The Union At River EastFort Worth, TXGables Residential95
861600 East Avenue ApartmentsRochester, NYTri-City Rental95
87Lakeview EstatesBirmingham, ALFive Star Senior Living95
88Camden SouthlineCharlotte, NCCamden Property Trust95
89Shadetree ApartmentsRuskin, FLGables Residential95
90Avalon SudburySudbury, MAAvalonBay Communities95
91Solis DecaturDecatur, GARAM Partners95
92Clear Creek CommonsGolden, COAvenue595
93The Grove At Carolina Park Mount Pleasant, SCRAM Partners95
94Siena Apartment HomesSt. Louis Park, MNWeidner Apartment Homes95
95Audubon EasterlyEast Walpole, MAAudubon Capital Partners95
96Cobalt ApartmentsSanta Clara, CAPrometheus95
977770 Norfolk ApartmentsBethesda, MDCIM Group95
98Stonegate Of ClarenceWilliamsville, NYBMW Management95
99Avalon ExeterBoston, MAAvalonBay Communities95
100The BerkleighBaltimore, MDBozzuto95

About the ORA Power Rankings

Developed by J Turner Research, the ORA Power Rankings are a monthly, independent ranking of apartment properties and management companies based on their Online Reputation Assessment (ORA) scores. A property or management company is not required to be a J Turner Research client to qualify for this ranking, which is published by J Turner’s media partner Multifamily Executive. To learn more or to request your ORA score, visit www.jturnerresearch.com/about/what-is-ora-score.

Methodology

The ORA score is an aggregate compilation of a property’s ratings across 21 plus review sites and ILSs. Each month, J Turner Research monitors the online ratings of more than 116,000 properties nationwide. Using a statistical model, a single score based on a scale of 0 to 100 is assigned to each property. This score serves as a benchmark to compare a company’s individual properties and portfolios nationally, regionally, and against the competition.