
More industries are turning to artificial intelligence (AI) to boost productivity, and the multifamily sector is no exception. According to a Forbes Advisor survey in 2023, nearly two-thirds of business owners said they believe AI has the potential to improve their customer relationships.
Here are a few of the most recent AI advancements in the proptech space for multifamily owners and owners.
RealPage
Since 2022, RealPage has brought over 50 AI innovations to market. Its latest evolution is the Lumina AI Platform, which is packaged with trained AI models that enable smarter systems of engagement, intelligence, and management.
Lumina leverages generative AI, machine learning, natural language processing, and advanced analytics capabilities across the RealPage portfolio to help provide operational support for owners. For example, it leverages generative AI in an omnichannel virtual assistant for prospective and current residents to help ensure proactive engagement; it helps mitigate the rising risk of renter fraud with advanced resident screening; and it can assist in maximizing staff efficiency by streamlining cross-property operations.
“AI brings tremendous opportunities to the multifamily industry,” said RealPage CEO and president Dana Jones. “Lumina enables a new paradigm for managing property operations with engagement, smarter systems of intelligence, and management. By giving our customers the ability to make connections, identify trends, and offer predictions, we help them achieve higher yield at lower costs in a more efficient and responsive resident experience.” realpage.com
Anyone Home by Inhabit
Anyone Home by Inhabit, focused on prospect and resident engagement, has unveiled its Leasing Assistant chatbot that uses natural language processing to maximizing website lead conversions.
Leasing Assistant marks the first component in Inhabit’s new AI platform. According to the company, prospective residents will be able to engage more fluidly by asking questions and receiving answers tailored to their needs and preferences while also being able to seamlessly engage with a human leasing agent via chat or phone.
“We’re excited to provide our customers with an AI-enabled Leasing Assistant that can help them maximize the opportunity that every website visitor presents,” said Anyone Home CEO Derek Lefler. “To maximize lead velocity and conversion, it’s important to allow prospective renters to engage on their own terms, whether it’s high human contact, no human contact, or anywhere between. With the chatbot offering both human assistance and AI capabilities, they can enjoy intuitive and personalized interactions, with the added convenience of being able to reach a human representative 24/7, which is a market differentiator for our solution.” anyonehome.com
Colleen AI
Colleen AI, a fully integrated, AI-powered platform optimizing payment collections, has released Colleen Voice. This voice AI technology enables property managers to engage residents for rent payments and lease renewals with a human-like conversational approach.
The new AI voice capabilities extend the ability to initiate personalized outreach across all communication channels. For example, Colleen Voice can help get rent questions answered quickly, can initiate lease renewal outreach ahead of time, and can talk through payment plans with former residents who have unpaid balances.
“Our voice AI technology is built from the ground up to scale organic interactions 24/7,” said CEO Itamar Roth. “This frees up invaluable time for property teams to focus on superior customer service, allowing Colleen to deliver on-demand resident communications on the channel of their choice.” colleen.ai