Internet

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More Consumers Using Mobile to Apartment Hunt

A new survey from ForRent.com shows how apartment hunters are searching for their... More

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Lead Tracking and SEO: What You Don't Know Can Hurt You

Lead tracking numbers help determine marketing ROI, but they can also be your... More

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The Best, and Worst, REITs for Online Reputation

As a group, the public REITs slightly outperform the national ORA© Score average,... More

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3 Key Technology Amenities to Remain Competitive

To keep up with newly built competition, older communities need to keep these... More

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Top 10 Tech Stories of 2014

From student housing amenities to big data to the internet of everything, check out our biggest tech stories of 2014. More

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How to Take Control of Your Online Reputation in Three Steps

Doug Miller, president of SatisFacts Research, shares his top three best practices for managing your online reputation. More

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Content Management Delivers Better SEO for Properties

A property’s social media presence drives residents to the development's online locations the quickest. More

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Feeding the Insatiable Need for Internet Speed

The race to speed up Internet connections began when students started to watch movies and television shows online. And the need for speed has grown rapidly ever since, forcing owners to keep up with a swiftly, and ever-moving, target. More

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Four Mistakes That Will Cost You Gen Y Renters

Many operators are turning their attention to Millennials’ unique needs and preferences—and learning to implement features that appeal to young adult renters. This means courting Gen Y residents with sustainable communities, technology-friendly features, and state-of-the-art amenities. It also means fixing or preventing the four mistakes listed here, lest your properties drive residents to more-accommodating communities elsewhere. More

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Turning Likes Into Leases

Apartment firms are finally turning "likes" into leases through social networks that connect closely with residents while marketing properties to all their friends. More

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