Generation Z

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Most Pandemic Boomerang Millennials and Gen Zers Are Still Living With Their Parents

A LendingTree study finds that two-thirds of the millennials and Gen Zers who... More

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Leveraging Specialty Rental Insurance to Compete in a Tight Market

How to find the best rental insurance features for the rising tide of millennials... More

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How to Pull Gen Z Renters to Your Developments

Group wants small units, common-area amenities, and a safe environment. More

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Falling Occupancy Rates Demand More Attention to Amenities and Service

Renter’s market presents opportunity to help owners shine in eyes of prospects,... More

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RENTCafé: Millennials Spend 45% of Their Income on Rent

Yet Gen Yers make more in their 20s than Gen Xers, boomers did. More

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The Right Lease-Up Strategy

Solid branding and digital and grassroots marketing will have students flocking to... More

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How to Win, and Keep, Renters Amid the Current Multifamily Landscape

Three strategies to help drive leases and resident retention in a sea of competition. More

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