The April issue of ORA™ Power Rankings features the Top 10 of the 2017 NMHC 50 Largest Apartment Managers with regards to their online reputation. The top managers have grown in size, but who won the residents’ choice award online? To view last year’s ranking, visit 2016 Top 10 Managers of NMHC Top 50

The Bozzuto Group hit the trifecta – for the third consecutive year, Bozzuto has been recognized as the company with the best online reputation with ORA score of 79.13—the highest score among all top 50 managers. The company increased its score by three percent since last year, it was 77 in 2016. Bozzuto’s residents have consistently shared positive experiences on multiple ratings and review sites. The ORA score is an aggregate compilation of a properties ratings and reviews across all ratings and review sites.

“We are honored by this ranking because it shows us that our residents are more than just happy — we’ve earned their trust. That is the true measurement of our success,” says Stephanie L. Williams, President of Bozzuto Management. “Bozzuto works to create communities that feel extraordinary and encourage meaningful dialogue between residents and the management team.”

With 70 percent of prospects deciding to visit a property based on its online reputation, multifamily companies are going all out to win resident recognition. The average ORA score of the top 10 managers has increased five percent – from 68.45 in 2016 to 71.69 this year. The national average ORA score is 57.23.

Close on the heels of Bozzuto, at number two is AvalonBay Communities, Inc. Avalon scored 78.91 to up its score by four percent since last year. The third spot was taken by Gables Residential with an ORA of 74.11.

Greystar rejoined the top 10 ranking from 2015. The company’s ORA jumped by 14 percent from 58 in 2016 to 65.95 in 2017.

Pegasus Residential and Milestone Management, LLC are also new entrants in 2017. Milestone registered a significant gain in its online reputation. The company increased its ORA by 11 percent from 60 last year to 66.80 in 2017.

ORA Rank Company
2017 ORA Score 2016 ORA Score % Change (Y-O-Y) NMHC 50 Rank
1 Bozzuto 79.13 77 3% 14
2 AvalonBay Communities, Inc 78.91 76 4% 10
3 Gables Residential 74.11 72 3% 43
3 MAA 74.11 71 4% 6
4 AIMCO 72.68 71 2% 26
5 Camden Property Trust 72.20 68 6% 20
6 Cortland Partners 68.56 66 4% 32
7 Pegasus Residential 68.20 65 5% 38
8 RAM Partners, LLC 67.97 69 -1% 34
9 Milestone Management 66.80 60 11% 21
10 Greystar 65.95 58 14% 1

About the ORA Power Rankings
The ORA Power Rankings are powered by J Turner Research in association with media partner Multifamily Executive. Each month, MFE publishes a new ranking of apartment properties and management companies based on different parameters.

To learn more, or to find your ORA™ score, visit www.jturnerresearch.com/about/what-is-ora-score.

ORA Methodology
The ORA score is an aggregate compilation of a property's ratings across all review sites. Each month, J Turner Research monitors the online ratings of more than 64,000 properties nationwide. Using a statistical model, a single score based on a scale of 0 to 100 is assigned to each property. This score serves as a benchmark to compare and contrast individual properties and portfolios nationally, regionally, and with the competition.

Questions? Please contact the J Turner Research team at [email protected]