With holiday celebrations in the air, the grand finale of ORA Power Rankings takes a festive turn. We spotlight the “most cheerful” MSAs (metropolitan statistical areas) in the country by online reputation and the average ORA score of each. We determine the top 10 properties in each of these most jolly MSAs.
For the 90 properties included in this ranking, the average ORA score is 84.6 which is well above the national average of 59.03. Twenty-one of these properties scored 90 or above.
Asheville, N.C., tops the charts as the most cheerful MSA in the country with an ORA of 69. Asheville Exchange managed by Provence Real Estate is the number one property in this MSA with an ORA of 92. Pegasus Residential manages three of the top 10 properties in the Asheville MSA.
The tussle for the number two spot is more aggressive. Three MSAs scored 68 each to tie for the second position – Bridgeport-Stamford-Norwalk, Conn.; Wilmington, N.C.; and Waterloo-Cedar Falls, Iowa.
In the Bridgeport-Stamford-Norwalk, Conn., MSA, AvalonBay Communities manages five of the top 10 most well reputed properties including the number one apartment – Avalon New Canaan (New Canaan, Conn.) with 90 ORA.
In the Wilmington, N.C., MSA, Hawthorne Residential Partners manages four of the top 10 properties including the top apartment – Hawthorne at the Station (Wilmington, N.C.) with ORA of 90.
Thunder Ridge (Cedar Falls, Iowa) managed by Seldin Company also scored 90 to be ranked as the property with the most outstanding online reputation in the Waterloo-Cedar Falls, Iowa MSA. Four of the top 10 properties in this MSA are privately managed.
Two properties scored 93, the highest ORA score in this ranking – Rock Island Ridges at Riverchase (Phenix City, Ala.) managed by Flournoy Companies and The Franklin at Cross Roads (Raleigh, N.C.) managed by Drucker & Falk Real Estate.
Out of the 90 properties included in this ranking, eight are privately managed. Multiple management companies are in a tight contest to manage the highest share of the top 10 properties in the December ranking. The winning companies to claim the top three slots include; Hawthorne Residential Partners (13) Greystone Properties and AvalonBay Communities, Inc. (5 each) and Drucker & Falk Real Estate, Greystar, and Pegasus Residential (4 properties each).
Save the Date: We will begin the New Year with the most anticipated ORA Power Ranking – our annual Elite 1% ranking of properties with the best online reputation in the nation for 2017. Watch this space for more information.
About the ORA Power Rankings
Developed by J Turner Research, the ORA Power Ranking is a monthly, independent ranking of apartment properties and management companies based on different parameters. A property or management company isn't required to be a J Turner Research client to qualify for this ranking, which is published by J Turner media partner Multifamily Executive. To learn more, or to find your ORA™ score, visit www.jturnerresearch.com/about/what-is-ora-score.
The ORA score is an aggregate compilation of a property’s ratings across various review sites. Each month, J Turner Research monitors the online ratings of more than 68,000 properties nationwide. Using a statistical model, a single score based on a scale of 0 to 100 is assigned to each property. This score serves as a benchmark to compare and contrast a company’s individual properties and portfolios nationally, regionally, and against the competition.
Questions? Please contact the J Turner Research team at [email protected].