An online relationship starts well before the lease is signed, and can play a role in whether a renter renews More
Still in its infancy stages, data mining applications are gaining some momentum, but it's been slow. More
When it comes to marketing to Gen Y, it’s all about community—both online and in your own backyard More
AvalonBay unveiled plans for AVA H Street at this year's Multifamily Executive Conerence, showing how they built their community around Gen Y renters. More
Property managers can maintain a solid reputation by paying attention to online ratings to better their service. More
For Gen Y renters, the leasing experience starts with social media. Yet, most properties’ basic information does not show up in searches, and they lack pages on Twitter and Facebook. That’s where Lindsay Simms comes in. More
A recent article from Rentping Media makes the bold assertion that Google+ is a... More
Younger renters in Detroit are flocking to Urbane Apartment properties, thanks in... More
A survey of more than 1,000 renters, who recently signed a new lease or are... More
