Demographics

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What Is the Millennial Mindset on Owning vs. Renting?

As the largest living generation in the U.S., millennials will greatly impact... More

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Are Romantic Partners Moving in Together for Love or Saving Money?

A Realtor.com survey reveals that 80% of Gen Zers who moved in with a partner say... More

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Who is the Single-Family Build-to-Rent Consumer?

According to a recent panel discussion, there is more than one generation 'buying... More

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Most Pandemic Boomerang Millennials and Gen Zers Are Still Living With Their Parents

A LendingTree study finds that two-thirds of the millennials and Gen Zers who... More

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Inflation Takes Toll on Younger Renters

Soaring rental costs cited for higher inflation rates for millennials and Gen Zers. More

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The Rise of Renters by Choice

Multifamily industry expert Kimberly Byrum on renting when money isn’t the issue. More

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Zillow: Renters of Color Pay Higher Upfront Costs

Report finds that challenges include more application fees and higher security... More

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High-Earning Millennials Behind Lifestyle Renting Boom

A RentCafe study shows 43% of all millennials applying for rent in 2021 earn more... More

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What Do Boomers Want in a Rental?

Security, a place to be active, and a sanctuary of their own top the list. More

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Baby Boomers 101

Lifestyle preferences for a renting generation on the rise. More

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