Ian Mattingly

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How to Increase Resident Satisfaction, Organically

Dallas-based LumaCorp is big on sincere customer service, meaning it won't incentivize its tenants to leave positive reviews: and yet, it's one of the most well-reviewed companies in the nation. More

6 Ways to Compete With the REITs

Competing with a public REIT can seem impossible. But smaller, more nimble private entrepreneurs can use their size to their advantage. Here are six ways to do just that. More

How to Beat the REITs Part 2: Operations

Public REITs enjoy a cost of capital that smaller private owners can't compete with. But you can offset that advantage by outperforming them operationally. More

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