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Apartment investment and management company Bell Partners has announced Mark Bates as senior vice president, investments. Bates, who will be based in the company’s San Francisco office, will lead Bell Partners’ multifamily investment activity in the Western U.S., including Seattle, the Bay Area, Southern California, Denver, and Austin, Texas.

“As Bell Partners continues to deepen our footprint in our target Western U.S. markets, Mark will play an integral role in identifying investment opportunities that align with our strategy and continue our track record of outperformance for our investors,” says Nickolay Bochilo, Bell Partners executive vice president, investments. “His strong background and familiarity with market dynamics in these regions will be valuable as we grow our Western U.S. portfolio. I’m excited to welcome Mark to our team.”

With more than 20 years’ experience in real estate investing, he joins the team from real estate firm Holland Partner Group, where he most recently served as executive managing director of investment management. He served as the firm’s chief financial officer and vice president of finance and corporate accounting previously.

“I’m thrilled to join Bell Partners as the team continues to expand its Western U.S. portfolio,” says Bates. “The company has a diligent approach to asset selection and portfolio growth, and I’m looking forward to applying my knowledge and expertise to expand Bell’s footprint in its target markets.”

Across the U.S., Bell Partners invests in multifamily assets in 14 target markets. In the West, the company most recently acquired Bell South City, a 260-unit community in San Francisco in May.