Bill Donges has always been good at the basics – management and organization – which has enabled him to take on new challenges. Throughout his career, he successfully ran chemical and manufacturing businesses, distribution centers, dot-coms, and software and electronic start-ups. Although Donges didn't have any real estate experience before joining the Lane Co. in April 2002, as its COO, he brings a very different viewpoint to the industry and a determination to be best in class. This is why George Lane, the company's founder and chairman, hired him.