Upselling and Cross-Selling

Pop Quiz: Erica Campbell Byrum on the 'Social' Aspect of Social Media
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Pop Quiz: Erica Campbell Byrum on the 'Social' Aspect of Social Media

Multifamily Executive assistant editor Kayla Devon recently chatted with Byrum,... More

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Marketing & Advertising, Merit: Sedona | Slate Marketing & Advertising, Merit: Sedona | Slate

The two luxury high-rise towers that compose Sedona | Slate in Arlington, Va., have a lot to boast: The community is eco-friendly; close to retail, dining, and public transit; and stacked with deluxe amenities. However, the highly competitive market meant that developer JBG Cos. couldn’t afford to take the project’s advertising for granted. More

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Occupancy Stays Above 95% in June Occupancy Stays Above 95% in June
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Inside the Massive Greystar–Riverstone Integration Inside the Massive Greystar–Riverstone Integration

Greystar and Riverstone officials give insights to what's happening after the merger's announcement. More

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Job Growth, Single-family Sluggishness Drive REIT Performance
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Rivals See Opportunity in Greystar-Riverstone Marriage

The Greystar-Riverstone marriage leaves industry leaders wondering how they'll compete, and what's next for their firms. More

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Greystar's Faith Takes MFE Inside the Deal

Bob Faith’s goal is for Greystar Real Estate Partners to become the No. 1 or No. 2 apartment operator in most U.S. markets. Buying the competition is catapulting him toward that dream. More

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The Future of Apartment Cap Rates The Future of Apartment Cap Rates

With construction growing, the cycle maturing, and interest rates rising, many observers are now wondering whether cap rates have bottomed and will head upward over the next few years. More

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Condo Resurrection Lives Large in Chicago Condo Resurrection Lives Large in Chicago

Riding the wave of a condo market resurgence, the developers behind the Chicago Spire re-up plans to build the tallest building in the Western hemisphere. More

19th-Century Mall Reinvented as Mix of Micro Lofts, Retail
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19th-Century Mall Reinvented as Mix of Micro Lofts, Retail

The nation’s first enclosed mall, modeled after historic European arcades, is... More

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