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The apartment industry certainly has demographics on its side. But some recent surveys and trends are turning some commonly held demographic beliefs on their ear.
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The economy and jobs are reshaping the household picture, a ULI panel says, as Gen Yers delay buying and boomers age in place. Among all groups, walkability and transit dominate the wish list.
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A new report released this week pinpoints variables that are certain in otherwise uncertain economic times.
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A huge number of Generation Y renters may be poised to enter the renter pool, but it would be a mistake for multifamily owners and managers to focus on their needs and interests to the detriment of attracting a broad base of renters.
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Unemployment Could Thwart the Recovery
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The NMHC studies the Current Population Survey to uncover exactly how household compositions have changed during the economic downturn.
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On average, a young, Gen Y woman reads a lot more than a young, Gen Y man. Who cares, you ask? Well, according to James Chung, founder of Reach Advisors, a New York-based strategy and research firm, this is exactly the type of data that apartment owners and developers need to look at. Do you add...
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A surge in multi-generational households could signal new opportunities for multifamily developers.
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Armed with cash from the right-sizing, UDR has been leveraging its balance sheet to beef up its operations, technology infrastructure, green initiatives, and energy management, and ultimately prepare itself to be the ideal property owner and manager for an on-the-go Gen Y renter.
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In a conversation with Multifamily Executive senior editor Les Shaver, Chung shares some of his observations and talks about how apartment owners and managers can use demographic indicators to steer their strategy over the next couple of years. His take? There's actually a lot of potential out...